This Flexible Styling Serum features Ultrahold® Power and Luviskol® K 90 for a Styling Serum that is flexible yet long-lasting.

Phase Trade Name INCI Name %
A     44.33
    Carbomer 0.50
B Eumulgin® CO 40 Peg-40 Hydrogenated Castor Oil 2.20
  Cetiol® C 5 Coco-Caprylate 1.00
    Fragrance q.s.
    Preservative q.s.
C Ultrahold® Power Acrylates/t-Butylacrylamide Copolymer 4.00
    Aminomethyl Propanol 0.47
  Luviskol® K 90 Solution PVP 7.50
    Water, demin. q.s.

Formula No.    HB-US-14-32867-33


  1. Slowly disperse carbomer in water under vigorous mixing until homogenous.
  2. Next step is to premix Phase B ingredients. First, add Eumulgin® CO 40 and Cetiol® C 5 together. Apply heat to facilitate mixing. Reach temperature 40° C. Solution will be translucent. Add the rest of the Phase B ingredients.
  3. For Phase C, neutralize Ultrahold® Power with the Aminomethyl Propanol. Add Luviskol® K 90 Solution to the neutralized Ultrahold® Power and mix until homogenous. Add the Phase B mixture to the Phase C mixture and mix until homogenous.
  4. Add the Phase BC mixture slowly to Phase A and stir until you have a homogenous product. Adjust pH to 6.50-7.00.